Noma — The Art of Equilibrium
For this project, I was tasked with creating a brand identity and website for Noma, a Japanese furniture company inspired by the balance between shape and structure. The design direction emphasized the keywords Grounded, Natural, Spatial, Calm, guiding both the visual identity and digital experience.
The homepage was crafted to feel serene and spacious, with generous white space, muted earthy tones, and refined typography. Product storytelling highlighted craftsmanship and honest materials, while subtle Japanese motifs reinforced the brand’s cultural roots. The result is a premium, minimalist website that positions Noma as a furniture brand that completes interiors with balance and presence.
